wj超欠额翻译nullJust do itJust do itJust do itHow can we translate it?
想做就做
只管去做
事在人为
放手一搏
整!弄!
只去做它!
Just do it动起来!--》Undertranslation --》Overtranslation nullAuthor translator reader English GermanChinesenulldifferent cultural connotation
文化内涵差异
...
nullJust do itJust do itJust do itHow can we translate it?
想做就做
只管去做
事在人为
放手一搏
整!弄!
只去做它!
Just do it动起来!--》Undertranslation --》Overtranslation nullAuthor translator reader English GermanChinesenulldifferent cultural connotation
文化内涵差异
various national traits
民族色彩差异
difference in syntax.
语言结构差异
nullUndertranslation and overtranslation as typical mistranslation always puzzle translators.inspireTranslation Translation + Creation = Transcreation nullAdd information that is not in the original
or
leave out information that was in the original.
to enlighten readers
with some creative input from the translator.Pokemon
Pokemon
Poket + Monster 口袋妖怪 or 宠物小精灵 null小火龙
Charmander
Char (烧焦)
+ Salamander(火蜥蜴)
杰尼龟
Squirtle
Squirt(喷射)
+ Turtle(海龟)
烈雀
Spearow
Sparrow(麻雀) + Spear(矛,枪)
By explaining everything you explain nothing!
If the source text is poorly written,
‘literal’ translation is just garbage-in-garbage-out.
Transcreation is a value-added approach By explaining everything you explain nothing!
If the source text is poorly written,
‘literal’ translation is just garbage-in-garbage-out.
Transcreation is a value-added approach nullSometimes it is necessary to translate concepts but not just words or sentences.
绿色食品
Green food
What about “Green Pig”
“Green Tomato” ?
What about
Environmentally friendly product.
Environmentally safe product
Thanks a lot!Thanks a lot!
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