飞利浦

nullPHILIPSPHILIPSPHILIPSPHILIPSPhilips is the world’s largest electronics firms, it was established in 1891 in the Netherland. Its headquarteres is in Amsterdam in the Netherland. The main production are lighting, household appliances, medical system. Philips has developed into a large multinational company, production base spreads over 28 countries , and 150 countries have sales offices with 80,000 patents .This is the headquarters building in Amsterdam in the NetherlandThis is the headquarters building in Amsterdam in the NetherlandSTRENGTHSTRENGTHPhilips is a publicly listed companies in New York stock exchange (NYSE: PHG transaction code) and in Amsterdam stock exchange (AEX transaction code: PHI) Philips ranked 42 in the world's most valuable brands . Philips ranked 38 in the world's most innovative company rankings,. Philips is the industry leaders in Dow Jones sustainability index rankings. mainly members of philips companymainly members of philips companyFrans van HoutenRon WirahadiraksaPresident and CEOVice President and CFOmainly members of philips companymainly members of philips companyPatrick KungCarole Wainaina HRCEO of ChinaCONTENTSCONTENTSProducts/ServicesProducts/ServicesThree kinds: Sound and visionSound and visionTelevisions/ Home cinema sound/ Home audio/Digital photo and video /Portable multimedia/Headphones etc.Personal carePersonal careShavers/Beard stylers and grooming kits/Hair clippers/Body groomers/Hair removal/Toothbrushes/Light therapy etc.Mother & child care Mother & child care Breastfeeding/Bottle feeding/Health and monitoring/Toddler feeding/Preparing for feeding/Pacifier and teethers/bag etc.HouseholdproductsHouseholdproductsCoffee/Espresso Home lightingHome lightingLedino Luminaires/Ecomoods Luminaires/Light therepy etc.Ledino LuminairesPC products and phonesPC products and phonesWebcams and headsets/Monitors/PC audio/Dictation solutions/Mice and keyboards etc.AccessoriesAccessoriesMobile phone accessories/TV and Monitor accessories/shaving accessories/Batteries and flashlights/Cables and connectors Brand sloganBrand sloganSense and SimplicitySense and SimplicitySimplicity: it shows that the appearance of product should be more simple,intelligent and useful. Maketing strategiesMaketing strategiesThe main strategyThe main strategyBrand strategySound and visionPersonal careMother & child careHouseholdproductsHome lightingAccessoriesPC products and phonesAdvertiserAdvertiserSuggestionsSuggestionsSuggestionsSuggestions　　　THANK YOU！　　　THANK YOU！