四六级口语考试话题
1 What do you miss most in your home?
2 Which one do you prefer, on-line education or traditional education?
3 What do you think are the characteristics of a good teacher?
4 Every one has some goals, describe one of your goals.
5 Do you agree or disagree: people should always tell the truth?
6 Who do you admire most? why?
7 Long-term contact and first impression, which do you think can help you best to know a person? why?
8 Which one do you prefer? live alone or with roomates?
9 Describe the most important object to you?
10 Novel, maganize or poem, which one do you prefer?
In Chapter 1, I share with you my vision for the wellness industry. When I began to write the first edition of The Wellness Revolution
(2002), I thought the existing items in the wellness industry—fitness
clubs, vitamins, and the like—might already total a few billion dollars
in U.S. sales. I was very surprised to find that sales in 2002 had already reached approximately $200 billion—they rose to approximately
$500 billion by 2007. Yet still only a small percentage of the population know about wellness. Imagine what will happen as more people understand the potential that wellness can add to the quality and longevity of their lives!
In Chapter 2, I explain the notion of demand, how it operates in relation to wellness, and how controlled growth of demand can occur. I show why the $500 billion in proven demand today is still only the tip of the iceberg, and why these new products and services represent the beginning of a new $1 trillion sector of our economy (as opposed to offshoot products in existing industries like agribusiness or medicine). In Chapter 3, you learn how our $1.3 trillion existing agribusiness and food industry targets overweight and obese consumers for ever- Sickness industry products and services provided reactively to
people with an existing disease, ranging from a common cold to existing cancerous tumors. These products and services seek to either treat the symptoms of a disease or eliminate the disease. Wellness industry products and services provided proactively to healthy people (those without an existing disease) to make them feel even healthier and look better, to slow the effects of aging, and/or to prevent diseases from developing in the first place. Why Wellness Is the Next Big Thing 5
increasing consumption—causing a health crisis in the United
States that finds 65 percent of the population currently overweight and 30 percent clinically obese. These numbers have doubled in the past two decades and have increased seven percent in the last five years. Other developed nations, especially in the
EU, Japan, and Taiwan, are not far behind.Then, in Chapter 4, you learn how this has
created one of the greatest business opportunities of our time—educating consumers and
providing healthy food and the necessary vitamins and supplements that are no longer
contained in our modern food supply.
In the past, a significant part of the health and sickness industry was concerned with wellness. At the beginning of the last century, technological breakthroughs in inoculation and antibiotics allowed medicine to develop preventive measures for many diseases (smallpox, typhoid, tuberculosis, polio) that had been the scourge of humankind for millennia.
That was the past.
Most of the one-sixth of the U.S. adult working population that work in the healthcare industry today focus on
treating the symptoms of disease rather than on preventing disease. This is because it is more profitable for medical companies to research and develop products that
create customers for life.
It is also because the third parties paying for most medical treatments—
insurance companies and ultimately employers—have less
of a long-term financial stake in the health of their employees. If you are among this one-sixth of the workforce in the healthcare field, Chapter 5 examines some of the entrepreneurial opportunities arising in the wellness industry for medical professionals. Providing wellness products and services that people will voluntarily purchase with their own funds works better than providing bureaucratic procedures to unhappy consumers without choice who are financed by distant third parties.
In Chapter 6 you learn why our existing employer-based healthcare insurance system is on the verge of collapse and what you can do to protect yourself and your family. Despite a rising economy since the beginning of the 1990s, U.S. personal bankruptcy filings tripled—from approximately 750,000 in 1990 to 2,000,000 in
2005—with much of the increase resulting from family medical 6 THE NEW WELLNESS REVOLUTION
catastrophes. One million middle and upper-class U.S. families are now forced into bankruptcy every year by the sickness industry. In Chapter 7 you learn how opting out of the existing sicknessbased system (i.e., getting permanent, renewable, wellness-oriented health insurance today) can save you thousands of dollars a year and pay for the wellness products and services you need to invest in your long-term health and vitality.
The entrepreneurial opportunity to convert households