《播音发声学》课程教学大纲

《播音发声学》课程教学大纲 GUANGDONG UNIVERSITY OF FOREIGN STUDIES School of Journalism & Communication Handbook of Undergraduate Programs (2013) Broadcasting and Hosting Department Broadcasting and Hosting Department, founded in 2007, has five teachers in total, two associate professors. Four of the five were once broadcasters in various media institutions like Chinese Radio International, Radio Guangdong and Voice of Strait. One was once won the National Golden Microphone Awards. Broadcasting and Hosting Department pays much attention to bilingually broadcasting training. It has attracted a large number of students nationwide applying for. But only 30 students will be admitted every year. Contents Part One Undergraduate Programs …………………………………………… Prospectus for……………………………………………………… Part Two Course Syllabuses ……………………………………………………… General Education Modules ………………………………………………………… Foreign Language Education Modules …………………………………….. Program Knowledge Education Modules…………………………………………… Discipline Course …………………………………………………… Program Knowledge Module Courses …………………………………… Practice Education Modules …………………………………………………… Part One Undergraduate Programs Guiding Teaching Plan of broadcasting and host art major 1. Training objectives and teaching requirements This major cultivate news anchors, show hosts and the journalists on camera who possess multi-disciplinary knowledge abilities such as Journalism and Communication, Chinese and English language and literature, broadcasting and host; who have brilliant English advantages and solid professional levels; who can use mandarin, English and Cantonese to broadcast in TV stations and broadcasting stations of Guangdong province or domestic ones in every levels or Chinese media on overseas; or senior oral talents as spokesmen at various types of agencies ,public relations departments and other publicity departments. The students mainly study Chinese Language and Literature, English Language and Literature, Radio and Television Journalism and Communication, China's broadcasting have learned to accept the systematic training on expression of both Chinese and English, master oral communication skills on radio and television broadcasting. Graduates should acquire the following knowledge and skills: 1.Grasp the basic knowledge and theory of Chinese Language and Literature, Radio and Television Journalism and Communication and China's broadcasting. 2.Process the knowledge of related disciplines, such as philosophy, politics, economics, sociology, psychology, aesthetics, law and art. 3.Process the basic capability of broadcasting and host. 4.Know about and grasp the news propaganda of our party and state and the principles and policies of literary and artistic work. 5.Process the primary ability of radio and television interviewing and writing and the editing and production of radio program. 6.Process the skills to search documents and data and abilities to research and practical job. 7.Master good English communication skills and the ability of cross culture communication. 2、The basic education system and the Period of Study The basic education system: 4 years, the period of study: 3-6 years. 3. Study hours and credits: The total study hours are 2664, the total credits are 159. It includes 105 credits on required courses, accounting for 66.04%; 54 credits on elective courses, accounting for 33.96% and 48 credits on practice and teaching, accounting for 30.19%. Type Scores Proportion 12+(4) Ideological and Political Theory Science(Basis of Computer, Higher Compulsory 3 13.21% Mathematics) course National Defense Education and Physical 6 Education 2 Classical Humanities public basic 2 course Culture and Literature 2 Art and Aesthetics Elective 8.81% courses Philosophy and History 6 Other Humanities and Social Science 2 Physical Science Foreign 28 17.61% Language College English / Second Foreign Language Education 12 7.55% Basic Courses of Discipline Professional 22 13.84% Compulsory course Knowledge Professional Knowledge Education Courses 34 21.38% Elective courses 8 5.03% Professional Experiment Compulsory course (Training) Course 6 3.77% Elective courses 4 2.52% Professional Practices Practical 2 Practices One Training 2.52% Social Practices 2 Practices Two 6 3.77% Thesis/ Designs Innovation 159 Total Note: st1. The course on humanistic classics is ―Humanistic Classics Reading‖, which is divided into 1 th-4semester to master, arranged by the Office of Academic Affairs and given by the School of Chinese. 1. The course embodies the requirement of ―College Chinese‖ is included in ―Culture and Literature‖ of Public basic course. 3.The credits on innovation ability can offset the elective courses’ credits of the same type, maximum of 8 credits. 4、Key course Chinese Language, Journalism& Communication, Art study 5、Core Courses Broadcast sound science, Mandarin voice, Introduction to broadcasting, audio creative basics, language expression, news broadcasts, Intro to program hosts, literary and art works studio, radio broadcasting and hosts, television broadcasting and host, Journalism Studies, news-gathering and writing, English broadcasting basis, Oral improvisation, English broadcasting and host. 6.Social practice and scientific research 1. Military training and military theory course, organized and implemented by the university, 2 credits. 2. Students should not only participate in labor and social practices which organized by the university, but also to the major interns, arranged in the third year’s summer vacation and the first semester of the forth year’s . In other words, students need to offer intern achievement related to journalism with couching from tutors. In addition students will learn some practical courses. And students would be encouraged to practice on the relevant media institutions on holidays and familiar with their operation. Students are also welcomed to publish some articles in the media. 3. Fourth-grade students are required to write thesis, 6 credits. 4. Carry out research activities by using forms such as researches, lectures, reports and others, students who have published news reports, comments and investigation reports (with official registration numbers or ISBN) could get the innovation credits. 7、Degree-granting Students would be conferred degree of Bachelor of Arts after passing examinations, according to "The People's Republic of China Degree Regulations". Guiding Teaching Plan of Broadcast and host art major ,public basic course, Allocation(week hours) stndrdth year 2 year 3 year 4 year 1scorStudy type code name e hours 1 2 3 4 5 6 7 8 (18) (18) (18) (18) (18) (18) (18) (18) Compulsory Ideological cultivation and ZG10010 2+(1) 36 2 basics of law Introduction to Mao Zedong Thought, and system of ZG10060 4+(2) 72 4 theories of socialism with Chinese characteristics Outline of Modern ZG10030 2 36 2 Chinese History basic theory of ZG10040 3 54 3 Marxism Policy & political ZG10050 1+(1) situation XX10010 Basic of computer 3 54 3 Military training QT10010 2 36 2 and theory TY10011 PE,1, 1 36 2 TY10012 PE,2, 1 36 2 TY10013 PE,3, 1 36 2 TY10014 PE,4, 1 36 2 General elective 14 252 2 2 2 4 2 2 total 35 684 13 7 4 10 2 2 Notes: 1. "Ideological and moral cultivation and legal basis" course contain 1 credit teaching content on "probity and self-cultivation" courses. 2. "Situation and Policy" would offer in 8 semesters, arranged by School of Marxism; among these courses there are 38 hours’ teaching content of "university student career development and employment guidance" courses. The Career Development Center is responsible for the course--"University student career development and employment guidance". 3. 4 credits in brackets are for social practice, arranged by the School of Marxism. Guiding Teaching Plan of the Broadcast and host art major ,College English education module courses higher requirement for B class, Allocation(week hours) Score stndrdth year 2 year 3 year 4 year 1Total Code Name Hours 1 2 3 4 5 6 7 8 (18) (18) (18) (18) (18) (18) (18) (18) Comprehensive JY50122 4 72 4 English,2, Online Autonomous JY50052 2 36 2 learning(2) Comprehensive JY50123 4 72 4 English,3, Course Type Online Autonomous JY50053 2 36 2 learning(3) Intermediate JY50600 English Listening 2 36 2 and Speaking Intermediate culture JY50610 of English s 2 36 2 peaking countries JY50560 Academic English 2 36 2 Intermediate JY50620 audio-visual 2 36 2 English Intermediate JY50630 2 36 2 English Literary English for JY50590 2 36 2 business English for JY50231 2 36 2 Journalism,1, English for JY50232 2 36 2 Journalism,2, Total 28 504 6 6 6 6 2 2 Guiding Teaching Plan of broadcasting and host art major ,basic courses of discipline, scores Allocation(week hours) stndrdth year 2 year 3 year 4 year 1code name hours 1 2 3 4 5 6 7 8 (18) (18) (18) (18) (18) (18) (18) (18) XW20080 Liberal education 2 36 2 Intro to XW20020 2 36 2 communication XW20040 Intro to sociology 2 36 2 International XW20090 communication 2 36 2 (All in English) International XW20100 politics and 2 36 2 economics Communication XW20110 2 36 2 research methods total 12 216 4 4 4 Guiding Teaching Plan of broadcasting and host art major ,major courses, Allocation(week hours) scores type stndrdth year 2 year 3 year 4 year 1code name hours 1 2 3 4 5 6 7 8 (18) (18) (18) (18) (18) (18) (18) (18) compulsory Intro to XW30010 2 36 2 journalism broadcasting XW30100 1+1 36 2 pronunciation mandarin XW30110 voice and 1+1 36 2 pronunciation Intro to XW30120 2 36 2 broadcasting Basics of XW30130 broadcasting 2 36 2 creation Catena XW32431 reading 1 18 1 guides,1) Catena XW32432 reading 1 18 1 guides(2) Intro to XW30170 2 36 2 program hosts TV broadcasting 1+3 72 4 XW32160 and hosting Radio XW32220 broadcasting 1+3 72 4 and hosting 6 5 1 2 4 4 total 22 396 electives Interviewing XW31540 1+1 36 2 in journalism Intro to Chinese 2 36 2 XW31990 culture * Writing in 2 36 2 XW31980 journalism Oral XW32280 communicatio2 36 2 n Analysis to XW31110 broadcast 2 36 2 programs* Media XW32120 forward 2 36 2 observation? Allocation(week hours) stndrdth year 2 year 3 year 4 year 1 1 2 3 4 5 6 7 8 Study on News XW32340 2 36 2 Release* scores type code name hours (18) (18) (18) (18) (18) (18) (18) (18) Introduction XW30530 2 36 2 to aesthetics * Editing in XW31550 2 36 2 journalism Radio Program XW32210 1+1 36 2 Editing and Production News XW31290 2 36 2 Commentary Media XW30510 2 36 2 psychology Public \ XW31330 2 36 2 Relations Interpersonal Communication XW30740 2 36 2 * Photo XW30020 1+1 36 2 Journalism radio and XW30420 television 2 36 2 journalism * Broadcasting XW32400 and host in 1+1 36 2 Cantonese TV camera and XW30790 2 36 2 editing * Journalistic Ethics and 2 36 2 XW31300 Law Copywriting for Radio XW32020 2 36 2 and Television* 4 4 8 14 10 40 720 total Basics of English XW32360 Broadcasting1+1 36 2 ,English, Oral Improvisatory 1+1 36 2 XW32270 EnglExpression,English,* ish English News ReportXW32381 1+1 36 2 broa,1,,English,* dcastEnglish News Report1+1 36 2 XW32382 ing ,2,,English,* International News and Editing and hosti1+1 36 2 XW32080 translating,English,ng * courEnglish broadcasting se 1+1 36 2 XW32370 and host,English, News Interpretation1+1 36 2 XW32350 ,English,* total 14 252 2 4 4 4 Note:1( “1+1”and“1+3” are used to show the proportion of theory teaching and practical teaching,The course marked with ―(English)‖ are taught in English or both English and Chinese,The courses marked with“?”are taught by the experts employed and in the form of lecturing,Elective courses and the courses of English broadcasting and hosting marked with “*”are not the compulsory～while the others are compulsory courses. 2(Requirement for elective course is 34 credits, including courses of English broadcasting and host, 612 hours in total. The courses of English broadcasting and host require 10 credits at least, 180 hours in total. Guiding Teaching Plan of Broadcasting and Host Art ,practical training, type Allocation(week hours) stndrdth1 year 2 year 3 year 4 year scohoucode name res rs 1 2 3 4 5 6 7 8 (18) (18) (18) (18) (18) (18) (18) (18) Language expressionCompul4 72 4 XW40271 ,1, sory Language expressioncourse XW40272 4 72 4 ,2, Social practices,一, 2 SZ40011 Social practices,二, SZ40012 2 XW40010 Professional practices 4 XW40020 Graduation thesis 6 Innovation XW40030 total 22 144 4 4 ElectivPhysical and e performance-based 2 36 2 XW40350 course training Multimedia XW40180 communication 2 36 2 applications* English broadcasting 2 36 2 XW40280 Literary works 2 36 2 XW40290 presentation XW40380 TV Make-up* 1 18 1 total 9 162 4 4 1 注:1. The courses marked with “*” are not compulsory courses～ while the others are compulsory. 2. The major courses include 20 credits for practical teaching, which depends on whether the students have taken the elective courses that have some practical part. nd3.Social practices,一,should be finished in the 2 semester, and social practices ,二, are arranged to be carried out in the semester1-4～two winter vacations and summer vacations included. 4. Apart from labor and social practices organized by the university, students should also rdstparticipate in professional practices during the summer vacation of the 3 year and the 1 thsemester of the 4 year. With their tutors’ guidance, students are required to offer the relevant practical outcomes such as news works published. In the last semester of college, the students will be assigned their graduation practices. In addition, students are going to take part in some curriculum with strong practice. It’s encouraged for students to practice in the relevant media institutions on vacations, so that they could get familiar with the real operation of the media. Students are also welcomed to publish some news works in the media. th5. The graduation thesis should be finished in the 8 semester. 6. Who carried out research reports, lectures, papers and other forms of scientific research, and published works of news, news, comment, or survey report (official number or ISBN) can have inovative credits. Innovative credits can be replaced of in the same type in elective courses, the maximum 8 credits. Credit hours distribution on Broadcasting and Host Art major Total class hours Class Hour Distribution Each Semester (Weekly) Credits Year One Year Two Year Three Year Four Term Term Term Term Term Term Term Term Course Category 1 2 3 4 5 6 7 8 (18) (18) (18) (18) (18) (18) (18) (18) General Compulsory 21 432 11 5 2 6 Education Elective 14 252 2 2 2 4 2 2 Modules Foreign Language Education Modules 28 504 6 6 6 6 2 2 Program Discipline Course 12 216 4 4 4 Knowledge Program Compulsory 22 396 6 5 1 2 4 4 Education Module 2 6 8 10 8 Elective 34 612 Modules Courses Professional Compulsory 8 144 4 4 Experiment (Practical Practice Elective training )Cou6 108 2 4 Education rse Modules The Social Practice Teaching of Ideological and 4 Political Course Professional Practice 4 Graduation Thesis/Design 6 159 2664 25 28 27 34 18 16 Total Note: The required courses for General Education, Foreign Language Education, Program Knowledge Education and Practice Education Modules total 105 credits, covering 66.04% of the total credits. The elective courses for Program Knowledge Education and Practice Education Modules total 54credits, covering 33.96% of the total credits. Practice Education Modules total 48 credits, taking up 30.19%. Part Two Syllabuses Discipline Course Syllabus for Humanities General Education Lecture 18 Course Code: XW20080 Course Category: Discipline-based courses Class Hours:2 hours per week,36 hours in total Course Credits: 2 Prerequisites: None Objectives and Requirements: The course is targeted at general knowledge of the humanities and is designed to broaden students' knowledge of the humanities from a wide range of disciplines. Specifically, it inspires students to think and analyze the applications of many key words, which might help build up a profound knowledge base as well as a critical way of thinking. Teaching Pattern: Lecture, Seminar and Presentation Textbook: Guo, Guanghua: Enlightening Your Thoughts: 28 Lectures of the General Knowledge of Humanity for Undergraduates, Jinan University Press, 2011 Edition References: 1(Xu, Zongliang: "Seminar on Humanities Knowledge: the Confusion of Contemporary Ethics", Shanghai Jiaotong University Press 2000 Edition 2(Tu, Denghong: ―Humanity knowledge for undergraduates‖, Tsinghua University Press, 2010 Edition Practices: 1.Write their feelings and experiences 2 2.Class discussionfor each statement 2 Contents: A total of 18 lectures will be given, covering the 28 key words in textbook. Lectures are targeted at explaining the related basic theories of each key word, application and how it affects the way of thought. Assessment: Exercises+ Examination Grading: class performance 40%, final exam 60%. Syllabus for Introduction to Communication Studies Course Code: XW20020 Course Category:,Foundation Course, Class Hours: 2 per week, 36 in total ,including 0 hours of expriment and/or practice or learning through computer, Course Credits: 2 Prerequisites: None Objectives and Requirements: The aim of this subject is to let students know more about the mass communication theories, understand the functions and contents of mass media, be aware of the relationship between the mass media and the civilizations of human being and could predict the future develop directions . The teaching contents are including: exordium, mass communication theory, the type and process of mass communication, mass media, the audience and media effects. Teaching Pattern: Classroom lectures, case studies, seminars, reading classics Textbook,s,: Mass communication: media and human and social relations，Duan Jing-Su, Peking University Press, 2011. References: 1.History of Mass Communications—a biographic method,Alfred Rogers (USA),Shanghai Translation Publishing House,2002 2.Theory of Mass Communication, Schramm,Poter, Xin Hua Publishing House.1984. 3.Communication Tutorial, Guo Qingguang the Chinese Renmin University Press, 2003 . 4.Agents of Power Allyn & Bacon; Huaxia Publishing House,1987 5.Public Opinion, Lipman [USA]，Shanghai Ren Min publishing house,2002. 6. McQuail, Denis Mass Communication Theory London: SAGE Publications 2000 7.Lull, James Media, Communication, Culture: A Global Approach 2nd ed. Cambridge:Polity Press, 2000 Contents: The basic concepts, The origins of Mass Communication Research5 modules of communication research: control analysis, content analysis, media analysis, audience analysis and effective analysis Assessment: class performance +final exam Grading: class performance 30%, final exam 70%. Syllabus for Introduction of Sociology Course Code: XW20040 Course Category:Specialized Basic Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites:None Objectives and Requirements: This course is a basic course of social science. Social circulating system is the main idea of this course. The course takes social transformation as an explanative angle, and gives a comprehensive introduction on the basic theory and research method in microcosmic and macroscopical way. It aims to let students to analysis every aspects and all kinds of performance, all the rules of transformation in society in an integral angle. Teaching Pattern: teaching and discussing Textbook (s): The Theories of Sociology (the refined edition), Zheng Hangsheng, (M) Beijing: China Renmin University Press, 2009. Reference: 1. Sociology: A Down-To-Earth Approach, James Henslin, Beijing University Press, 2007. 2. Sociology, Anthony Giddens, (M) Beijing: Beijing University Press, 2003. Contents: This course mainly consists of the conceptions of sociology, the elements of sociology, socialize of people, social characters, motivation of society, social group, social organization, social classification, urbanization, social transformation, main social problems, social control, social policies and social guarantee. This course would be last for one semester, mostly are teacher’s lecture, class discussion would be arranged in the period of teaching. Assessment: Examination+ class performance Grading: Attendance check 20%, Class performance 10%, Final exam 70% Syllabus for International Communication Course Code: XW20090 Course Category: Discipline Courses Class Hours: 2 per week, 36 in total ,including 0 hours of experiment and/or practice or learning through computer, Course Credits: 2 Prerequisites: Theories on Mass Communications Objectives and Requirements: This course requires students to use theories of related subjects such as mass communications, journalism and sociology to understand and analyze links of international communication such as the main body of international communication, the contents of international communication, the functions of international communication, the channels of international communication, the audience and the effects. Students would grasp the general principles and characteristics of international communication, and built up correct perceptions of international communication as well as the basic ability on external reporting. Teaching Pattern: lectures and seminars Textbook,s,: Thussu, Daya. International communication: continuity and change. London: Arnold, 2000. References: 1. Cheng, Manli. Textbook on International Communication. Beijing University Publishing House, June, 2006. 2. Guan, Shijie . International Communication., Beijing University Publishing House, Sep. 2004. Contents: The contents would include : the history and current situation of international communication (2 weeks), related theories of international communication(2 weeks), the main body of international communication (2 weeks), the information control of international communication (2 weeks), the basic methods of international communication(2 weeks), the contents of international communication---international news (2 weeks) and the contents of international communication ---cultural information and data (2 weeks), the audience of international communication (2 weeks), the method of effect evaluation--- audience survey (1 week ) and the contents analysis (1 week ) as well. Assessment: Essays Grading: Attendance check 20%, class performance 20%, final exam 60%. Syllabus for International Politics and Economy Course Code: XW20100 Course Category: Special Module Course Class Hours: 2 hours per week, 36hours in total Course Credits: 2 Prerequisites: Contemporary World Affairs International Broadcasting Objectives and Objectives and Requirements: This course puts attention to the theories and practices of international politics and economy, aiming to teach students the history, status and future of the world we live. Though Marxism theory, it will make students more flexile to analyse countries development models and what role politics and economy can play to structure the world. It can make more clear to students what China role in the world and contribute to peaceful development. Teaching Pattern: Lecture, Seminar, Direct Question and Response，Documentary Playing Textbook,s,: 1.Li Jingzhi .Contemporary World Politics and Economy[M], Beijing: Zhong Guo Ren min University Press ,2004. 2. Self-made materials. 3. Selected video and audio materials. References: st1. William Sneit. International Relations: Politics and Economy in 21 century[M],Beijing: Beijing University Press ,2005. 2.Wang Yizhou. Contemporary International Politics, Shanghai: Shang Hai Renmin Press,1995. Contents: This course is organized by principles such as from appearance to essence, from practices to concepts, from actually to theory. The main contents are included:.World Economy and Politics, international finance, China diplomacy and so on. This course would last a term. The contemporary economy reports last from 1 to 6 weeks, international politics reports are from 7-18weeks and during the period there will hold discussion and Seminar about the hot issues such as Korea Nuclear Weapons, terrorism. Assessment: Exercises+ Lecture Paper Grading: class performance 40%, final paper 60%. Syllabus for Communication Research Methods Course Code: XW20110 Course Category: Discipline Courses Class Hours: 2 per week, 36 in total Course Credits: 2 Prerequisites: An Introduction to Communication Studies Objectives and Requirements: The course aims to introduce students to the communication research methods and their applications; train students to follow academic norms and cultivate their social research ability so as to lay a foundation for their thesis writing. Students are expected to read the classic studies conducted in communication research, learn the strengths and weaknesses of each method and master the skills to design, implement and write the research. Teaching Pattern: Lecture, seminar, research design and implementation Textbook(s): CHEN YANG. Introduction to Mass Communication Research Methods [M]. Beijing: People’s University Press. 2007 References: 1 ARTHUR ASA BERGER. Media and Communication Research Methods An Introduction to Qualitative and Quantitative Approaches 2nd ed. [M] London: SAGE Publications, 2011. 2 DONALD TREADWELL Introducing Communication Research: Paths of Inquiry [M] London: SAGE Publications. 2011 3 DAVID DEACON ET AL. Researching Communications: a practical guide to methods in media and cultural analysis [M] London: Arnold, 2007. Contents: The course covers the following topics: the process of doing communication research, research design and literature review, quantitative and qualiative research methods, measurement and sampling, survey, content analysis, experiment, observation, ethnography, analyzing data, writing research reports and thesis. Assessment: class performance, assignment and research report. Grading: class performance and assignment 50%, research report 50%. Program Knowledge Module Courses Syllabus for Theory of Journalism Course Code: XW30010 Course Category: Special Module Courses Class Hours: 2 per week, 36 in total(including 0 hours of experiment and/or practice or learning through computer) Course Credits: 2 Prerequisites: None Objectives and Requirements: This course would combine news ontology and theories of journalism, would enhance basic technique training, will cultivate and elevate students’ abilities on understanding, analyzing and exerting news theories. It would also lay a solid fundation on their practical and theoretical work. Teaching Pattern: lectures and seminars Textbook,s,: He Zihua. A Course in Journalism Theory[M]. Beijing: Higher Education Press, 2010. References: 1. Li Liangrong. Theories on Journalism[M], Shanghai: Fudan University Press, 2004. 2.Wilbur Schramm. Four Theories of the Press[M]. translater: Daixin. Beijing: China Renmin University Press, 2008. 3. Marshall McLuhan. Understanding Media[M]. translator:He Daokuan. Beijing:The Commercial Press, 2001. Contents: Theory of Journalism is a specialized basic course for journalism major. It took the phenomenon of Journalism and Communication which existed in societies. The keystones are the interrelationship of news media and human society. It would probe the origin of news media, special rules in the period of developing and the basic rules on operation. Through study, learners would cognitive communication activities, esp. the overall operation of news media and effects. It would also be helpful on researching journalism history and grasping news techniques. Assessment: Examination Grading: class performance 30%, final exam 70%. Syllabus for Broadcasting Acoustics Course Code:XW30100 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total(including 18 hours of experiment and/or practice or learning through computer) Course Credits:2 Objectives and Requirements: This course is a specialized basic course to cultivate qualified broadcasters and hosts. Through theoretical teaching and practices, students would grasp the related knowledge about broadcasting acoustics systematically, and would get to know and rectify the problems they made in the period of practicing. It would help students built up the scientific vocal perceptions and evaluating systems, and would lay a solid foundation on grasping and using the scientific vocal methods. Textbook (s): Practical Broadcasting Textbook(The first volume), Wu Hongyi, Communication University of China Press Reference: Broadcasting Acoustics Textbook for Broadcasters and Hosts, Wu Jieru, Wang Lu, Communication University of China Press Contents: This course would teach systematically in chapters such as respiratory control, oral cavity control, throat control, resonance control, sentiment, sound and breath. It would put emphasis on the theories and practices. This course would last a term, the enlarged class and practical small class would be arranged in every teaching week. Every part would take 5 classes. Assessment: Written Examination + Oral Examination Grading: class performance 50%, final exam 50%. Syllabus for Mandarin Pronunciation Course Code:XW30110 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total(including 18 hours of experiment and/or practice or learning through computer) Course Credits:2 Objectives and Requirements: This course is a specialized basic course to cultivate qualified broadcasters and hosts, Through theoretical teaching and practices, students would grasp the related knowledge about Mandarin Pronunciation systematically, and would get to know and rectify the pronunciation problems they made in the period of practicing. It would help students built up the accurate and pure mandarin system, and would lay a solid foundation on grasping and using mandarin and possess the ability to use standard mandarin for broadcasting. Textbook (s): Practical Broadcasting Textbook(The first volume), Wu Hongyi, Communication University of China Press Reference: Broadcasting Acoustics Textbook for Broadcasters and Hosts, Wu Jieru, Wang Lu, Communication University of China Press Contents: This course would teach the mandarin pronunciation knowledge systematically, it would study by chapters such as the introduction of pronunciation, initial consonant, final sound, tone, flow and shiftability of language, mandarin level test. It would put emphasis both on theories and practices. Assessment: Written Examination + Oral Examination Grading: class performance 50%, final exam 50%. Syllabus for Theory of Broadcasting Course Code:XW30120 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits:2 Objectives and Requirements: This course is a specialized basic course to cultivate qualified broadcasters and hosts, Through theoretical teaching, students would grasp the related knowledge about Theory of Broadcasting systematically. Textbook (s): Theory of Broadcasting,Yaoxishuang,Communication University of China Press Reference: Broadcasting Acoustics Textbook for Broadcasters and Hosts, Wu Jieru, Wang Lu, Communication University of China Press Contents: This course would teach students would grasp the related knowledge about Theory of Broadcasting systematically. it would study by chapters such as the introduction of history of broadcasting, famous persons, etc. It would put emphasis both on theories. Assessment: Written Examination Grading: class performance 50%, final exam 50%. Syllabus for Broadcasting Pronunciation Creative Basics Course Code:XW30130 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites:Mandarin Pronunciation, Broadcasting Acoustics Objectives and Requirements: This course is a compulsory course for the students whose major is the art of broadcasting and hosting. And it’s also a very important specialized basic course. Through teaching, students would know the theories of voice language, grasp the general principles of broadcasting language creation, the rules and methods of broadcasting creation, the expression and techniques of broadcasting language and the general principles of broadcasting from comprehension, feeling and expression. Through study, students would possess the abundant language expression abilities and techniques to fit the need of broadcasting and hosting. Textbook (s): Basics of Broadcasting Creation, Zhang Song, Communication University of China Press. Reference: Broardcasting in China, Zhang Song, Communication University of China Press. Contents: It would learn the appropriate creation route of broadcasting, the characteristics of broadcasting language, six steps of preparing drafts, motion state of feelings, expressions of feelings and the broadcast state in microphone and the express principles of broadcast. The motion state of feelings,he expression way of feelings would contain more contents,they would cover 8 classes each. Assessment: Examination Grading: Class performance 50% + final examination 50% Syllabus for discipline-related classical readings (1) Course Code: XW32431 Course Category:Specialized Module Course Class Hours:18 Course Credits:2 Objectives and Requirements: Read the relevent books and get the spirit of the major,get the scipline and the way of the major. Teaching Pattern:study at home,discuss at school Evaluation:students need to proposal the paper of the lesson. References: 1.Zhang Song:Chinese Broadcasting Announcing ,Beijing Broadcasting Institute Press,2003. 2.Zhang Song:General Theory of Language Broadcasting (Crisis and Countermeasures),Communication University of China Press,2012. 3.Li Xiaohua:Characteristics of News Broadcasting Rhythm,Communication University of China press,2008. 4.Wu Yu,Li Jinrong:The Comprehensive Quality of TV Presenter,China Broadcasting and Television Press,2007. 5.Chen Jingsheng:Research on Chinese Radio and Television Media Language,Communication University of China Press,2009. 6.Lin Haichun:An Introduce to Broadcast Presenters Who Use English as a Foreign Language,Beijing Broadcasting Institute Press,2005. 7.Sun Zhen,Tian Fang,Zhang Song:The Host Program Planning Art,China Broadcasting and Television Press,2011. 8.Chen Zhen,Yang Hao,Zhang Song:The Host Program Controlling Art,China Broadcasting and Television Press,2011. 9.Chen Hong:Show Host Communication,Fudan University press,2007. 10.John Brady:Interview Skills,The Chinese news press,1985. Grading: Class performance 40% + final examination 60% Syllabus for discipline-related classical readings (2) Course Code: XW32432 Course Category:Specialized Module Course Class Hours:18 Course Credits:2 Objectives and Requirements: Read the relevent books and get the spirit of the major,get the scipline and the way of the major. Teaching Pattern:study at home,discuss at school Evaluation:students need to proposal the paper of the lesson. References: 1.Zhang Song:Chinese Broadcasting Announcing ,Beijing Broadcasting Institute Press,2003. 2.Zhang Song:General Theory of Language Broadcasting (Crisis and Countermeasures),Communication University of China Press,2012. 3.Li Xiaohua:Characteristics of News Broadcasting Rhythm,Communication University of China press,2008. 4.Wu Yu,Li Jinrong:The Comprehensive Quality of TV Presenter,China Broadcasting and Television Press,2007. 5.Chen Jingsheng:Research on Chinese Radio and Television Media Language,Communication University of China Press,2009. 6.Lin Haichun:An Introduce to Broadcast Presenters Who Use English as a Foreign Language,Beijing Broadcasting Institute Press,2005. 7.Sun Zhen,Tian Fang,Zhang Song:The Host Program Planning Art,China Broadcasting and Television Press,2011. 8.Chen Zhen,Yang Hao,Zhang Song:The Host Program Controlling Art,China Broadcasting and Television Press,2011. 9.Chen Hong:Show Host Communication,Fudan University press,2007. 10.John Brady:Interview Skills,The Chinese news press,1985. Grading: Class performance 40% + final examination 60% Syllabus for Introduction of Compere Course Code:XW30170 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites: Mandarin Phonetics, Introduction to Broadcasting, Broadcasting Acoustics, Linguistic Expression1, Linguistic Expression 2 Objectives and Requirements: This course would mainly teach the compere of TV and radio programs, it would unfold the subjects with the identity of ―me‖, such as how can I organize, manipulate and grasp the program’s process, communicate equally with the audience. Through a term’s teaching, students would understand the characteristics of the compere, get to know and learn the issues and methods which the compere would face to, would grasp the professional methods and ways to study, would grasp the principles of compere communication, and finally utilize in the practice of broadcasting so as to improve their professional level. Textbook (s): Introduction of Compere, Lu Xichu, China Broadcasting and Television Press Reference: 1. The training route of language and thinking abilities of the hosts, Wu Yu, 2. China Broadcasting and Television Press 3. New Theory on TV Program, You Jie, China Broadcasting and Television Press Contents: The course would begin with the developments of the host, explore spiritual kernels from host’s pattern. It would scrutinize the needed qualities of the hosts from the angle of mass communication,and analyze on how to cultivate these qualities. Through pectinating the links such as the development process of the hosts, the essence definition of the hosts, the basic essence of the hosts, the ability cultivation of the hosts, unfolding the characteristics and principles of different program, students would upgrade their appreciation ability and aesthetic taste, would handle the different characteristics and needed techniques as well. Assessment: Examination Grading: class performance 50%, final exam 50%. Syllabus for TV Broadcasting and Hosting Course Code:xw 32160 Course Category:Specialized Module Course Class Hours: 4per week, 72in total,(including 54 hours of experiment and/or practice or learning through computer) Course Credits:4 Prerequisites: Mandarin Phonetics, Broadcasting Pronunciation Creative Basics, Broadcasting Acoustics, Linguistic Expression1, Linguistic Expression 2 Objectives and Requirements: TV Broadcasting and Hosting (1) is a major specialized course of the broadcast hosting majors. It involved 2 parts such as TV broadcasting and TV program. Through study, students would understand the theoretical knowledge of TV broadcasting and hosting, grasp the basic rules and characteristics of TV broadcasting and utilize all kinds of professional techniques flexibly, so as to lay a solid fundamentals on TV broadcasting and host work. Textbook (s): Practical Broadcasting Textbook (Column 4), Luo Li, Communication University of China Press Reference: Contemporary Radio Broadcasting Program Compere, Wu Yu, Fudan University Press Contents: (—)Theory Course: The course would include 2 parts: TV broadcasting and TV hosting. It involves the contents such as TV news broadcasting, TV news live reporting, TV news commentary programs hosting, TV social & education programs hosting, variety show hosting and TV talk show. Every part contains 9 classes. (二)Practice Courses: Annocing and hosting a TV program Assessment: Oral Examination + Written Examination Grading: class performance 50%, final exam 50% Syllabus for Radio Broadcasting and Hosting Course Code:XW32220 Course Category:Specialized Module Course Class Hours: 4per week, 72in total,(including 54 hours of experiment and/or practice or learning through computer) Course Credits:4 Prerequisites: Mandarin Phonetics, Broadcasting Pronunciation Creative Basics, Broadcasting Acoustics, Linguistic Expression1, Linguistic Expression 2 Objectives and Requirements: Radio broadcasting and hosting is belongs to the category of vocal speech. The basic language pattens of broadcasting have comparative stability. The focal point of the course is to make students using corresponding form to express different copies and programs,grasp and utilize some basic language types’ characteristics and principles, and possess the adaptive capacity so as to meet the need of the requirements of broadcasting practice. Textbook (s): Practical Broadcasting Textbook 3, Chen Yali, Communication University of China Press Reference: Theories of Broadcasting Styles, Bi Zheng, Communication University of China Press Contents: (—)Theory Course: The course is based on radio programs, it would teach in parts and train the broadcasting commenting, the radio in-depth report broadcasting, broadcasting compere, the interview in radio, etc. Every part would cover 14 classes. (二)Practice Courses: proposal a radio program. Assessment: Oral Examination Grading: class performance 50%, final exam 50%. Syllabus for News Interviewing Course Code: XW31540 Course Category: Special Module Courses Class Hours: 2 per week, 36 in total Course Credits: 2 Prerequisites: Introduction to Journalism Theory Objectives and Requirements: This course pay equal attention to the practices and theories, it aims at cultivating student’s basic skills and techniques on news writing and interviewing. It requires students develop their abilities on collecting, analysis, dealing, and conveying information through interviewing and writing. And the essential journalistic skills would be gradually built up on the process of practice. Teaching Pattern: Lecture, Practice,Seminar, Direct Question and Response Textbook,s,: 1.《News Reporting and Writing》 Melvin 9th edition (McGraw-Hill Companies, Inc. & Tsinghua University Press 2. Self-made materials. 3. Selected video and audio materials. References: 1. Herbert, J. (2001) Practising Global Journalism: Exploring Reporting Issues worldwide. Oxford: Focal. 2. Van Ginneken, J. (1998) Understanding Global News. London: Sage. 3. Beer, de A.S. and Merril, J.C. (2004) Global Journalism: Topical Issues and Media Systems. Boston: Pearson. 4. Burgh, de H. (2005) Making Journalists. London: Routledge. 5. Hallin, D. and Mancini, P. (2004) Comparing Media Systems: Three Models of Media and Politics. Cambridge: Cambridge University Press. 6. McNair, B. (1998) The Sociology of Journalism. London: Sage. Contents: This course is organized by principles such as from appearance to essence, from practices to concepts, from actually to theory. The main contents are included: the main body, subjects, the audience, the organizations, the media systems and policies of every countries, the refrected news notions from international reports, news value, news selection and the comparative research of main countries’ international news reports. This course would last a term. The international report essence research would last from 1 to 6 weeks, international reports case study are from 10-13 weeks and from 14 to 16 week,there would be the comparative research on international news reports. Assessment: Exercises+ Examination Grading: class performance 40%, final exam 60%. Syllabus for History of Chinese Culture Course Code:xw 31990 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites:Chinese History in General Objectives and Requirements: This course aims at getting students comprehend the history of Chinese culture, familiarize and grasp it’s characteristics and principles and build up the correct perception on history. This course requires students to read Chinese history books and historical figure’s biography intensively in order to deepen the acknowledge of history of Chinese culture. Textbook (s): History of Chinese Culture, Li Shan, Beijing Normal University Press, 2007. Reference: 1. Outline of History of Chinese Cultue, Xu Jie, Guangxi Normal University Press,2003. 2. History of Chinese Cultue, Wu Xiaoru, Beijing University Press, 2001 3. History of Chinese Cultu, Liu Yi Zhen, Oriental Publishing House, 1996. Contents: According to the traditional evolution order, the course would divided into ancient times, mediaeval times and the near ancient times to describe the culture history of ancient China. Ancient time covers the long-lasting period before Qing dynasty and Han dynasty, it is the period when Chinese culture was happened and lay a foundation. Eight hundred years of Wei, Jin and Southern and Northern Dynasties, Sui and Tang Dynasties are called the mediaeval times. There are two main culture phenomenon in mediaeval times, one is the Patriarch system last a long period of time so that gentry culture has got a deep development, while another phenomenon is that the open characters was manifested. The near ancient times refer to Song, Yuan, Ming, Qing dynasty, and it is a transforming time in Chinese culture history. On the basis of the continuously improvement of material culture, the mediaeval culture has showed a prosperity scene and manifest the trend of secularization. Assessment: Examination Grading: class attendance 20%, class performance 30%, final exam 50%. Syllabus for News Writing Course Code: XW31980 Course Category: Special Module Courses Class Hours: 4 hours per week, 72 hours in total Course Credits: 4 Prerequisites: Introduction to Journalism Theory News Interviewing Objectives and Requirements: This course aims at introducing the fundamental requirements and techniques on news writing to the students. And the student’s writing skills would be upgraded through teaching and practicing. This course requires students to read major media news reports as a routine work, and learn its writing skills. 5 writing practices would be done by the way of teaching in order to familiarize the basic requirements of news reports and master the writing on the news, in-depth reports and features. Teaching Pattern: Lecture, Practice,Seminar, Direct Question and Response Textbook,s,: New News Writing, Guo Guang Hua, Jinan University Press, 2010.12. References: 1. Methodology on News Writing, Ai Feng, People’s Daily Press, 1994. 2. Textbook on News Writing, Liu Ming Hua, China Renmin University Press,2002. 3.The review on samples of in-depth reporting,Shi Tong Yu, Xin Hua Press.2001. 4. News Writing and Reporting, Brian S.Brooks, 2003 5. Writing and Reporting News, Carole Rich, China Renmin University Press 2004. Contents: This course would be organized by 2 parts: basic knowledge on news writing & the methods of writing 3 styles of news reports. The main contents include: the fundamental requirements, the information selection, the languages, styles,structure, and writing on 3 main styles . The practice part would be divided into 2 parts: the first parts is for students to read and comment on the news reports, it would be arranged 1 time a week, and every student must participate twice; the 2nd part is the training for news writing styles,to train their skills on short news, features and in-depth reporting, 5 times in total. Assessment: Exercises+ Examination Grading: practices after-class 30%, class performance 10%, final exam 60%. Syllabus for Oral communication Course Code: XW32280 Course Category:Special Module Courses Class Hours: 2 per week， 36 in total Course Credits:2 Prerequisites: null Objectives and Requirements: This course aims to introduce basic theories and skills of speech communication to students through demonstration and drills.Therefore,students' ability of communication,thinking,and flexibility can be trained.In this course,students are required to from their own communication style by using verbal and non-verbal sign under various social context so as to achieve effective communication. Teaching Pattern:teach and practice Textbook(s): Qinlili,Lipeiwen,Caihongbin,《Oral communication》，fudan university press References: 1.werner J(Sevenin,James WTankard Jr:Communication Theories Origins,Methods,and Use in the Mass Media ;HuaXia Press,2000. 2.McQuai,D.Windahl:Communication Models For The Study of Mass Communication,S.Shanghai Translation Publishing House,1997. 3.Yu Chun:The Impromptu Speech Communication,Communication University of China press. 4.Chen Lidan:Spiritual Communication concept spread of Marx and Engels,The Liberal Press,1993. Contents: The course will be conducted by integrating theory with practice.Major contents include the following: the teacher will explain the theory and then demonstrate it to students; students will practice by giving specific context; the teacher will evaluate students' performance and give comments. Assessment: Attendance check 20%, course performance 30%, final exam 50%. Syllabus for Evaluation and Analysis on Broadcast & TV Program Course Code:xw 31110 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites:Specialized Basic Course Objectives and Requirements: This course is a basic course for students getting to know the TV and broadcasting, understand the basic principles of TV& radio programs making. Through watching and listening, students would comprehend the basic genre of TV and radio programs, And they would learn the basic express way and communication methos through watching and listening. Textbook (s): Self-made materials. Reference: 1. Planning and Making of radio program, Dong Yang, China Broadcasting and Television Press 2. Recording 2006, Shanghai Bookshop Press, May, 2007. 3. Listen to the voice of the Wise, China Broadcasting and Television Press, 2006. Contents: This course would take the radio and television programs’forms as a cut-off point, it would evaluate and make students understand different express methods and communication ways of news, special topics, variety, talk shows and other types of media. It would focused on well-known radio and television media programs, by analyzing the program structure, program entry point of concern, the host’s main control of the program. Students would get a comprehensive understanding of all radio and television programs genres’ characteristics and communicate effects. Chapter 1 The development of contemporary broadcasting 1 class Chapter II Classification and commentary of radio news programs 2 classes Chapter III The characteristics of radio talk shows and analysis 6 classes Chapter IV Listen & commentary analysis on Features, variety shows 6 classes Chapter V The analysis of TV news and commentary programs 4 classes Chapter VI Analysis of TV Features Chapter VII analysis on the television variety show representatives 6 classes Chapter VIII TV talk show appreciation 8 classes Assessment: Program Analysis Report Grading: class attendance 20%, class performance 30%, final exam 50%. Syllabus for Media Frontier Observation Course Code:XW32120 Course Category:Special Module Courses Class Hours: 2 per week, 36 in total (including 0 hours of practice) Course Credits:2 Prerequisites:Theory of Journalism, An Introduction of Advertising, Broadcasting Pronunciation Creative Basics Objectives and Requirements: As a special module course, this lecture course is taught by media scholars and industrial experts, aims to teach students frontier theories and practical skills of media industry, which enables students to keep track of the latest developments and general trend of media industry, improve their ability of solving problems and initiating with the theories. Teaching Pattern: Lectures of media scholars and industrial experts in the fields concerned Textbook (s): 1. Self-prepared handout. References: See the bibliography of readings of Journalism，Advertising, and Broadcasting & Hosting Art majors Contents: The course will last for a semester, and the lecture will be held every two weeks. Contents include: (1) the frontier theory and practice of Journalism; (2) the frontier theory and practice of Advertising; (3) the frontier theory and practice of Broadcasting & Hosting Art. Assessment: Student should actively participated in the lectures at least six times for an entire semester，submit a summary report or comments on this course more than three thousand characters in the term. Grading: Attendance check 50%, Course performance 50%. Syllabus for Theory of Aesthetics Course Code:XW30530 Course Category:Specialized Elective Course Class Hours:2 per week, 36 in total(including 0 hours of experiment and/or practice or learning through computer) Course Credits:2 Prerequisites:18 lectures on liberal education Objectives and Requirements: Through study, students would grasp the basic theory and basic knowledge of aesthetic. The course would build up their correct aesthetic value and healthy sentiment so as to improve their abilities on appreciation and creation. Textbook (s): Newly Organized Theory of Aesthetics, Wang Yichuan, Fudan University Press, 2005. Reference: 1. The Theory of Aesthetics (the 2nc edition), Yangxin, Gan Lin, Beijing University Press, 2001 2. The Process History of Aesthetics, Li Zehou, Anhui Literature Press,2000. 3. An Introduction to Philosophical Aesthetics, Peng Fuchun, Renmin Publishing House, 2005. Contents: This course aims at helping students comprehend the basic principles and knowledge of aesthetics. Through discussions on aesthetic creation, the philosophy of aesthetic appreciation, the psychology characteristics and artistic expression, the course would teach the issues such as the essence of beauty, the aesthetic types, the categories, the aesthetic activities, the aesthetic psychology, the aesthetic culture. It would observe by appropriate objects so that students could comprehend the fundamentals of aesthetics and cultivate the healthy aesthetic interests so that the teaching purpose could be obtained. Assessment: Examination Grading: attendance check 20%, class performance 30%, final examination 50%. Syllabus for News Edit Course Code:XW31550 Course Category:Specialized Compulsory Course Class Hours: 2per week, 36 in total Course Credits:2 Prerequisites:News Interviewing, News Writing Objectives and Requirements: This course would impart the basic theories, knowledge and techniques on news editing through teaching. On the basis of possessing the basic principles and methods of editing, together with the working flow of editing, students’ would possess the basic qualifications on newspaper editing, and they can compete the work from planning, organizing, selecting, revising, make headlines and page designing. Textbook (s): 1. The textbook on newspaper editing, Caiwen, China Renmin University Press 2. Self-made materials. Reference: 1.The Techniques on Modern Editing, Translator: Li Shu, Xin Hua Publishing House 2.Editing in a Diverse Society Unbiased Elizabeth Wissner-Gross, Translator: Guo Rui, Xin Hua publishing house Contents: 1. Fundamentals on newspaper editing. 2. Contributions selection. 3. Contributions revising. 4. Make headings 5. Page design and organize 6. organizing and planning on news reports. Practice Contents: Practice 1: Comparing the selection contributions between different newspaper Practice 2: Revising contributions Practice 3: Make headings Practice 4: Design and organize 2-4 layouts Practice 5: Analyze the methods of news reports planning Assessment: Design and organize 2-4 layouts, Examination Grading : class performance、attendance check 10%, design and organize 2-4 layouts 50%, final exam 40%. Syllabus for Radio Produce and Editing Course Code:XW32210 Course Category:Specialized Module Course Class Hours: 2 per week, 36in total(including 18 hours of experiment and/or practice or learning through computer) Course Credits:2 Prerequisites:News writing Objectives and Requirements: 1. Through study, students would know the characteristics of Radio works, and grasp the shooting and editing methods of Radio program. 2. Train students’ abilities on observing and analyzing Radio program, cultivate their way of thinking on Radio. 3. Grasp the general produce flow through cool edit and making. Textbook (s): Radio Produce and Editing, CaiKairu, Wuhan University Press Reference: Radio Produce and Editing, Dongyang Communication University of China Press Contents: Basic techniques and knowledge of Radio program Editing, the techniques of Radio program, The Editing Art of Radio program, The use of TV software Assessment: Examination + Practices Grading: Exam on Theories (40%); Practices (classwork +homework) (60%) Syllabus for News Comment Course Code:XW31290 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites:News Interviewing, News Writing, Objectives and Requirements: This course would get students know the fundamentals and the general situations on news commentary and grasp all the process and techniques on news comments writing. It would upgrade students’ writing abilities on news comments through practice. This course requires student’s to read the excellent news commentaries regularly,and know how to analysis by using professional knowledge. More than 3 comments would be required to write on the way of studying. Teaching Pattern:lectures and seminars Textbook (s): Ding Fazhang. Textbook on news comments[M]. Shanghai: Fudan University Press, 2008. Reference: 1. Yang Xinmin. News commentary[M].Suzhou: Suzhou University Press, 2007. 2. Liu Shan. Contemporary News Comments[M].Shanghai: Fudan University Press, 2007. 3. Ma Shaohua. News Review[M]. Changsha: Zhongnan University Press, 2005. Contents: This course would teach the general principles, the basic processes and the techniques in common use on news comments. It would combine the cases to discuss the writing styles of the editorial, the commentator, the leaderette, the special column; it also would impart the basic techniques on comments of different kinds of media such as newspaper, broadcasting and internet. Assessment: Examination Grading: attendance check +class performance 40%, final exam 60%. Syllabus for Media psychology Course Code:XW30510 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites:Theories of Journalism Theories of Mass Communications Objectives and Requirements: Through studying，students would comprehend the characteristics and behavior rules of senders and receivers in media communication. The course would also give the theoretical support to discuss the complicated psychology phenomenon and make communication plan. On a premise of systematical and scientific way of teaching, the course put emphasis on make students know the basic theoretical knowledge, especially the grasp of basic knowledge of psychology. It pay attention to the subjects’ background and cultivate more widen vision field, it pay attention to connect the actual to theories, it also put emphasis on students ’observing,analyzing and solving abilities on the complicated phenomenon. The course based upon spir student’s research interests on theoretical research and emphasis making students participating the media planning creatively. Teaching Pattern:Lecture, Seminar and Presentation Textbook (s): Self-made materials Reference: 1. A Cognitive Psychology of Mass Communication, Richard Jackson Harris, China Light Industry Press, 2007. 2. Mass Communication Psychology, Liu Jinglin, Communication University of China Press, 2005. 3. The Audience Psychology & Media Guide, Xin Hua Press, 2004. Editor: Zheng Xing Dong. 4. Mass Media Psychology, Fang Jianyi, Zhejiang University Press, 2007. Contents: The course is a multilevel subject composed by mass communication and psychology, and it is a filiation of applied psychology. It aims at teach students the characteristics and behavior rules of senders and receivers in news communication, so as to improve the work efficiency and media benefits. And lay a good foundation for students who are not journalism majors. Assessment: Thesis Writing Grading: class performance + attendance check 40%, final exam 60%. Syllabus for Public Relations Course Code:XW31330 Course Category:Specialized Basic Course Class Hours:2 per week, 36 in total Course Credits:2 Prerequisites:Marketing, Theory of Advertising, Psychology of Advertising Objectives and Requirements: According to the specialty of this course, the course would be organized by teacher’s lecture, case study (the cases was selected in a wide range of China and foreign countries), motivation and simulation,which could help students to grasp the basic manipulation skills on public relations practice. And it would increase students’ abilities on analyzing, solving problems and organizing abilities. Textbook (s): 1. The Practice of Public Relations (the eighth edition), Fraser P.Seitel, Tsinghua University Press, 2006. 2. Public Relations Cases, Jerry Hendrix, China Machine Press, 2003. 3. Self-made materials. Reference: 1. Lesley’s handbook of Public Relations and Communications, Philip Lesly, Shantou University Press, 2004. 2. Online Public Relations, David Philips, Beijing University Press, 2005. Contents: This course mainly consists of public relations theories & public relations practice. The theoretical part consists of the basic knowledge of public relations, for example the basic concepts of public relations, the principles of public relations, the main body and objects of public relations & public relations media; the practical part consists of public relations research, propaganda, social intercommunication, public relations activities, organization design and business etiquette. Assessment: Examination (Explanation of Nouns, Case Study and Writing of Public Relations) Grading: Attendance check 20%, Writing performance 40%, Final exam 40% Syllabus for Interpersonal Communication Course Code:XW30740 Course Category:Specialized Module Course Class Hours:2 per week, 36 in total (including 4 hours of experiment and/or practice or learning through computer) Course Credits:2 Prerequisites:Mass Communication Theory, Introduction of Sociology Objectives and Requirements: Interpersonal Communication is a very important course for those students who learn and study Journalism and Mass Communication. It is also a compulsory course for students, who major in Speech Communication (Lecture Studies), Public Relations and Marketing. Through learning, students can know about the laws of Interpersonal Communication, master effective methods in interpersonal communication and build up favorable interpersonal relationship. Textbook (s): The Interpersonal Communication Book, 10th Editions, Beijing University Press, DeVito, J.A, 2004 Reference: 1. Encounter between People: Theories of Interpersonal Communication, People’s Publishing House, 2003. 2. Communication Works, Tsinghua University Press, Teri Kwal Gamble, 2005. 3. Interpersonal Communication, Tongji University Press, Xue ke and Yu mingyang, 2007 4. Communication in Our Lives, Beijing University Press, Julia T. Wood, 2004 Contents: The course is divided into three parts: theories of Interpersonal Communication, interpersonal communication and interpersonal relationship, and verbal and nonverbal communication. It helps students to know general rules of Interpersonal Communication, master techniques and methods of interpersonal communication and improve the ability of language performance in interpersonal communication. Assessment: Examination and essays Grading: attendance check 40%, final exam 60%. Syllabus for Photo Journalism Course Code:XW30020 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total(including 18 hours of experiment and/or practice or learning through computer) Course Credits:2 Prerequisites:None Objectives and Requirements: This course requires student’s to built up the exact conceptions, to familiarize the basic functions and techniques on the main camera equipments. Furethermore Students should shoot for qualificated news photos. Textbook (s): Photojournalism: The Professionals’ Approach, Kenneth Kobre, the fifth edition, Shanxi normail university Reference: AP Guide to Photojournalism Photojournalism No truths are on the backside of reality—photography practice on the 20th century Study of photography communication Contents: The course would be divided into 3 parts. The first part aims at building up correct photo conceptions, the second part grasping photography techniques while the third part on gaining the specialized principles of news photos. The method of teaching would combine the lecturer，our door practice, experimental practice and student’s after-school practices together. Assessment: Examination+ Submit Photo exercises Grading: class performance + photo exercises 50%, final exam 50%. Syllabus for Journalism of Broadcasting and Television Course Code:XW30420 Course Category:Specialized Module Course Class Hours:2 per week, 36 in total(including 0 hours of experiment and/or practice or learning through computer) Course Credits:2 Prerequisites:News Interviewing and Writing Objectives and Requirements: Journalism of Broadcasting and Television plays an essential role on journalism classes module. It perform an important role for students grasping and know the principles and activities on broadcasting media. The target of this course is let students understand and grasp the basic principles on broadcasting TV news, the basic report styles and the essential communication methods and techniques. The abilities of analysis and solve problem could be upgraded. It would lay a fundamental basis for the follow-up classes. Teaching Pattern: Teacher teaching, class discussions, cases show, students’ works show Textbook (s): [1] Zhang Junde.Contemporary Broadcasting and Television Journalism [M].Shanghai: Fudan University Press, 2007. Reference: [1]. Shi Tianquan. Introduction to Broadcasting and Television [M].Shanghai: Fudan University Press, 1992. [2] Ye Feng Ying. TV Journalism [M].Beijing: China Broadcasting and Television Press, 1997. Contents: This course would divided into several parts: the basic principles of TV & broadcasting news (1 week), the development of TV and broadcasting news(2 week), the business of broadcasting and TV news(interviewing, writing, editing, commentary) (8 weeks), the genre of broadcasting and TV news program (4 weeks), the management of TV and broadcasting news management(3 weeks). Assessment: Midterm: Broadcasting news report work Final term: TV news report work Grading: Attendance checks 10%, midterm grade 40%, final work 50%. Syllabus for Cantonese Program Host Course Code:xw32400 Course Category:Specialized Elective Course Class Hours: 2 per week, 36 in total,(including 18 hours of experiment and/or practice or learning through computer) Course Credits:2 Prerequisites: News Edit and Comment、Evaluation & Analysis on Broadcasting Program、Introduction to TV Compere、News Interviewing and Writing Objectives and Requirements: This course would aims at students who hold Cantonese language requirements. It would cultivate their abilities on how to use Cantonese to host. The training methods are almost consistent. The training contents and reference programs are mainly composed by Cantonese programs. Textbook (s): 1. Slef-made materials 2. Slective Cantonese programs audio materials. Reference: Pragmatics of Program Hosts, Language Arts of the hosts, Contemporary broadcasting and TV hosts, Language and Communication, The General Theory on the art of program hosts. Contents: (—)Theory Course: The practices would be the main part of this course. It would combine TV and broadcasting samples and students’ self-made programs to explain the functions, characteristics, techniques and errors which should be avoided. (二)Practice Courses: Host a Cantonese Program Assessment: Oral Examination + Written Examination Grading: class attendance 20%, class performance 30%, final exam 50%. Syllabus for TV Produce and Production Course Code: XW30790 Course Category: Special Module Courses Class Hours: 1+1 hours per week, 18+18 hours in total(including 18 hours of experiment and/or practice or learning through computer) Course Credits: 2 Prerequisites: Advertising Photography Objectives and Requirements: 1. Through study, students would know the characteristics of TV works, and grasp the shooting and editing methods of TV pictures. 2. Train students’ abilities on observing and analyzing TV pictures, cultivate their way of thinking on TV. 3. Grasp the general produce flow through DV filming and making. Teaching Pattern: Lecture, Practice, Seminar, Direct Question and Response Textbook: Video field production and editing, Communication University of China Press References: 1. Creation of Film Pictures, Zhang Hui Jun. 2. The creation work on the screen---dialogue of contemporary film makers, Zhang Huijun, Mu Deyuan. 3. Photography on Film & Television, Liu Yong Si 4. Vision and Perception on Art, Rudulf Arneham 5. Art of Molding and Editing on TV Photography, Ren Jinzhou Contents: Basic techniques and knowledge of TV&Filming shooting and editing, the history of TV,how to Use video Camera, The editing Art of TV&Film, The use of TV production software. Assessment: Exercises+ Examination Grading: Exam on Theories (50%);Practices (class work +homework) (50%). Syllabus for Journalistic Law and Ethics Course Code:XW31300 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites:Theory of Journalism Objectives and Requirements: This course would get students know the fundamentals and the general situations on news commentary and grasp all the process and techniques on news comments writing. It would upgrade students’ writing abilities on news comments through practice. This course requires student’s to read the excellent news commentaries regularly,and know how to analysis by using professional knowledge. More than 3 comments would be required to write on the way of studying. Teaching Pattern:lectures and seminars Textbook (s): Wei Yongzheng. Mass Communications Laws[M]. Beijing: China Renmin University Press, the 3rd edition, 2010. Reference: 1. Huang Hu. Textbook of journalistic ethics and journalistic Law[M]. Shanghai: Fudan University Press, 2003. 2. Chen Guilan. Textbook of Journalistic Ethics[M]. Shanghai: Fudan University Press, 1997. 3.Don R. Pember. Mass Media Law[M]. The McGraw-Hill Companies, Inc.2000. 4. Leon Nilson Flint. The Conscience of the Newspaper,a case book in the principles and problems of Journalism[M]. Translator Xiao Yan. Beijing: China Renmin University Press, 2005. Contents: This course would introduce the basic knowledge on laws and journalistic law, including the news laws on China and other countries and the famous journalistic cases. It would tell the boundary of legal and illegal and how to protect journalists by legal weapons. The course would also introduce the professional principles, the journalistic ethics of socialism, Journalism Ethics of otherforeign countries, it will cultivate the professionalism and work ethics of the students so that they can become qualificated journalists. Assessment: Examination Grading: Attendance check +class performance 30%, final exam 70%. Syllabus for Research on News Spokesman Course Code:XW32340 Course Category:Specialized Elective Course Class Hours: 2 per week, 36 in total Course Credits:2 Prerequisites:Theory of Journalism, Theory of Mass Communications Objectives and Requirements: Through teaching, the course would cultivate the students’ attainment and basic techniques of being a spokesman. Students would familiarize the business of news spokesman, be aware of the work flow of the news spokesmen, familiarize the system of news press, grasp the techniques of working, so as to perform the duties and built up the effective, flowing, authorized and expressed communicating channels. Teaching Pattern: Teacher teaching, case display, group discussion, simulation of press conference. Textbook (s): [1] Li Xiguang, Sun Jingwei. The Textbook on the News Spokesman [M].Beijing: Tsinghai University Press, 2007. Reference: [1]Du Jiang. The Theories and Practices on News Spokesman [M].Sichuan: Sichuan University Press, 2005. [2]Lang Jinsong. The practice on News Spokesman [M].Beijing: Communication University of China Press, 2005. [3]YangZhengquan. The Practices and Theories on News Spokesman [M].Beijing: Communication University of China, 2005. Contents: The course would divided into 4 parts: The first part is a guide to the spokesman, such as the spokesman and the news release, be familiar with the media, the reporter and the news; The second parts are the daily news release, it includes the daily work and long-term planning, the organizational planning of the media activities, the organization and planning of news release, how to receive interviewing, the psychology of the news spokesman, the language arts of the spokesman and the etiquette of the spokesman. The third part is the emergencies and the release, it involved all the stages such as before the crisis, in the middle of crisis and in the restoration of crisis; the fourth part are the supervision and restriction of the media power, it include the analyze on the reason of media abusing their authority, the abusing means that western countries used. Assessment: Group work plus thesis Grading: Attendances check 20%, class performance 40%, final exam 40%. Syllabus for Broadcast Script Writing Course Code: XW32020 Course Category: Specialized Module Course Class Hours: 2 per week, 36 in total Course Credits: 2 Prerequisites: Broadcast Journalism～News Writing Objectives and Requirements: This course aims to familiarize students with different types of broadcast programs and their verbal characteristics so as to grasp the technique of script writing. The students are required to listen to and watch a lot of radio and television programs, and follow the examples to do some writing practice and therefore be capable of writing scripts for different broadcast programs. Teaching Pattern The course would combine teacher’s lectures and students ’practice. With a series of practices of case studies of different broadcast programs, this course aims to improve students’ learning of the characteristics of broadcast programs and their script writing ability . Textbook,s,: (1) Self-made exercise; (2) Self-made audiovisuals References: A course book of Television script writing. Yao, Zhilan. Communication University of China Press, 2005. Contents: This course would arrange the every-week audiovisuals into different types of broadcast programs such as broadcast news program, special program, commentary program, etc. The course would include lectures and practices. Practice Contents: Practice 1: Radio news writing Practice 2: Radio commentary writing Practice 3: Television news writing Practice 4: Television commentary writing Practice 5: Script writing of broadcast special program Practice 6: Television documentary writing Assessment: Final examination Grading: Attendance check 20%, course performance 30%, final exam 50%. Syllabus for Introduction to English Announcing and Anchoring Course Code:XW32360 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total(including 18 hours of experiment and/or computer-assistant practice) Course Credits:2 Prerequisites:None Objectives and Requirements: This course aims to introduce the basics in English announcing and anchoring and train students on English pronunciation by correcting their wrong pronunciations and intonations. It also helps students improve English reading and public speaking so that they can announce English news correctly and fluently to meet the future challenges of their jobs. This course requires students to watch and listen to English news programmes and study the features of English programmes . Teaching Pattern: Lecture, Group exercises, Practices Textbook (s): Wang Guizhen, Englsih Pronunciation and Intonation for Communication, China 1. Higher Education Press, 2005 2. Selected video and audio materials. Reference: 1. Wu Minsu, Voice Training for English Broadcasting, Chinese Media University Press, 2010 2. Fleming, C. (2002) The Radio Handbook London: Routledge 3. Hand, R. (1991) NBC Handbook of Pronunciation Harper Perennial 4. BBC English (1994). Contents: (—)Theory Course: This course is organized on principle of step-by-step learning. The main contents include: English phonemes; Consonants clusters; stressed syllables; sentence stress; linking; intonations; pitches; pace; rhythms; pauses; English news analysis and reading. This course would last a term. Week 1 to 6 introduce basics in English pronunciation and intonation; week 7 to 14 are about the analysis of sentence structure of English news and the reading of English news; while in the last 4 weeks, students will practise English news announcing and anchoring. (二)Practice Courses: 1. Group pronunciation and intonation exercises 2. Presentation skills of English news announcing and anchoring 3. English news analysis 4. Reading exercises of English news 5. English news announcing 6. English anchoring Assessment: exam including listening and oral sections Grading: Class performance (class attendance, group exercises, news reading, announcing and anchoring) 50%, final exam 50%. Syllabus of Oral Expression Course Code:xw 32270 Course Category:Specialized elective Course Class Hours: 2 per week, 36 in total,(including 18 hours of experiment and/or practice or learning through computer) Course Credits:2 Prerequisites:Comprehensive English, English Listening and Writing Objectives and Requirements: This course aims at upgrade the oral English techniques of the students. It would improve students’ ability of expression and practices by dialogues, listening training and watching English TV programs and movies, together with discussion and evaluation. This course would require students to do numerous English reading and listening practices after class and prepare class discussion on the basis of those efforts. 。 Textbook (s): 1. Self-made materials. 2. Selective English audio materials. Reference: CECL (Volumn 1-4) Contents: (—)Theory Course: The course would base partly on the contents of CECL. Students would have an abundant preparations before class. The class teaching would be students-centered and students would have more chances to speak in English. The main contents include: students should finish reading,watching and listening English materials according to the contents of the next class. After a week,the teacher would give a topic which is related to the contents students have prepared, and would lead students to discuss, evaluate, sum up keywords and pattens. (二)Practice Courses: The course is a course which last a term . It would organize the presentations according to the numbers in class. If time is enough and students’ English level are permitted, the teaching form such as the class discussion and give the materials in class would be inserted. Assessment: Oral Examination + Written Examination Grading: class attendance 20%, class performance30%, final exam 50%. Syllabus for English News Reporting (1) Course Code:XW32381 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total (including 18 hours of practice ) Course Credits:2 Prerequisites:News Writing & Editing Objectives and Requirements: This course will teach students the key techniques in relation to English news reporting and writing. It will also develop students’ sensibility and judgment on news. The objective is to equip them to write solid news stories they have identified themselves. They will be required to contribute to class discussions and develop their own reporting and writing skills. They will also be required to demonstrate their presentations skills. Teaching Pattern: The teaching will combine multiple methods such as lecture, seminar, reporting and writing practice, and class presentation. Textbook (s): 1. CAROLE RICH. Writing and Reporting News:a coaching method [M]. Belmont, CA : Thomson/Wadsworth, 2005. 2. KELLY LEITER et al. The Complete Reporter:fundamentals of news gathering, writing, and editing [M]. Beijing: China’s People University Press 2003. Reference: 1. BRYCE, T. MCINTYRE. English News Writing: a guide for journalists who use English as a second language [M]. Hong Kong: The Chinese University Press, 1996. 2. JERRY SCHWARTZ. Associated Press Reporting Handbook [M] New York: McGraw-Hill, 2001. Contents: This course involves four parts: teacher’s teaching on the basic principles and rules of English news reporting; analysis of news stories; students’ practice; and evaluation of students’ work. Students will learn from the practical experiences of the teacher. They will consider a range of issues including: what is news; what it takes to be a reporter.; how to structure news stories. Practice: 1. how to conduct effective interviews; 2. how to write a good summary intro; 3. how to use quotes effectively; 4. mock press conference; 5. how to rewrite press release 6. how to cover major news incidents. Assessment: Examination: a self generated news story Grading: Attendance 10%, writing performance and class contribution 40%, final exam 50%. Syllabus for English News Reporting (2) Course Code:XW32382 Course Category:Specialized Compulsory Course Class Hours: 2 per week, 36 in total (including 18 hours of practice ) Course Credits:2 Prerequisites:English News Reporting (1) Objectives and Requirements: This course aims at improving and widening students’ abilities on news reporting. It will combine teaching and writing practice to make students’ grasp the business reports and all kinds of news report, and let students’ develop more creative reporting techniques. They will also look at the writing of features and examine the differences between news and features. Teaching Pattern: Lectures; reporting and writing practices. Textbook (s): JOHN H. NOONAN, GENE MUSTAIN English News Writing [M]. Shanghai: Fudan University Press, 2008. Reference: MELVIN MENCHER. News Reporting and Writing 9th edition [M]. Beijing: Tsinghua University Press, 2004. Contents: The course will include three parts. 1. A review of English news reporting principles and basic rules of news writing. 2. The writing principles and techniques of specialist news reporting, such as financial news or sports news. 3. Examine all kinds of news writing styles such as feature, broadcasting and TV news reports. Students must read multiple English news reports as well as identifying their own stories, be it news or features. Students will learn from the practical experiences of the teacher. Practice: Students will write a range of stories including business news, sports news, a profile, travel story, broadcast news, feature, reviews and a comment piece. Assessment: Examination – a self generated feature story Grading: Attendance check 10%, writing performance and class participation 40%, final exam 50%. Syllabus for International News Translation and Editing Course Code:XW32080 Course Category:Special Module Course Class Hours: 2 per week, 36 in total ,including 18 hours of practices, Course Credits: 2 Prerequisites: News Editing and Comment, International Reporting Research Reporting for Foreign Audiences Objectives and Requirements: This course would cultivate students’ abilities on translating and editing to the international news. It can be divided into 3 parts: Introduction of comparative translation, practices on international news translation from English to Chinese and practices on international news translation from Chinese to English. Students would learn through intensive practices. Teaching Pattern The course would combine teacher’s lectures, media professionals’ lectures and students ’group works, together with a series of translating practices, in order to improve students ability of translating and editing international news. Textbook (s): 1. Textbook on News Translating, Liu Qizhong, China Renmin University Press,2004 2. Self-produced materials. Reference: 1. Journalistic English and Translating, Xu Ming Wu, China Translation and Publishing Corporation, 2003. 2. Journalistic English Translating, Liu Xuncheng, Xiamen University Press,2002 3. How to make news translation, Liu Hong Chao, Communication University of China Press， 2005 4. Handbook of TV international news translating, China Radio and Television Publishing House,2006 Contents: On the basis of teaching the comparative translating techniques, the course would divided into 2 parts: international news translating from English to Chinese and from Chinese to English. It would involve news headings translation, lead translating, TV international news translating, radio broadcasting news translating and the newspaper international news translating. Practice Contents: Practice 1: Comparative Translation Practice 2: Headline Translation and Editing Practice 3: Lead Translation and Editing Practice 4: Print Media International News Translation and Editing Practice 5: Broadcasting International News Translation and Editing Practice 6: Television International News Translation and Editing Assessment: Final Examination (Broadcasting international news translating +Broadcasting news translating+ Newspaper news translating ) Grading: Final exam 50%, Practices 50%. Syllabus for English Program Host Course Code:xw32370 Course Category:Specialized Selective Course Class Hours: 2 per week, 18+18 in total (mainly on practice courses) Course Credits:1+1 Prerequisites: Comprehensive English, English Listening and Speaking, Introduction of Program Host, Radio Broadcasting & Hosting, Journalism on Broadcasting and TV Objectives and Requirements: This course is an all English course. It tailors for the students who are interested and have potential to become bilingual hosts. It requires students to possess good listening and speaking abilities and large vocabulary, and grasp the basic techniques of program host as well. Textbook (s): 1. Self-made materials. 2. Selective English videos. Reference: Pragmatics for Program Hosts, The Introduction of TV & Radio hosts, CECL 1-4 columns Contents: (—)Theory Course: The contents would involved watching English TV programs, analyzing the characteristics of the programs, imitating the samples to do the simulating programs, evaluating and summing up. Different types of program requires students to complete the interviewing, interview on the scene and put the programs in series, and let the students know how to host a program in English. (二)Practice Courses: Host program in English. Assessment: Written Examination + Oral Examination Grading: class attendance 20%, class performance 30%, final exam 50% Syllabus for News Interpreting Course Code:XW32350 Course Category:International Journalism Module Course Class Hours: 2 per week, 36 in total(including 10 hours of experiment and/or practice or learning through computer) Course Credits:2 Prerequisites: International Journalism Theory and Practice, English News Writing, English News Translating and Editing Objectives and Requirements: This course aims to teach students the basic knowledge and skills of English news interpreting and to train students on combining interpreting skills with reporting skills. Through lecture and practicing, particular massive training on interpreting English broadcasting news, the course would help students interpret various English news events and improve their professional competence as well. Students are required to do interpreting exercises and to listen and watch English news report. Teaching Pattern: Lecture, training, and practices Textbook (s): 1. Self-made materials. 2. Self-selected audio materials. Reference: [1]Wang Guizhen. A Course of Advanced English-Chinese & Chinese-English Interpretation[M]. South China University of Technology Press, 2003 [2]Zhong Weihe. A Coursebook of Simultaneous Interpreting between English and Chinese[M].Foreign Language Teaching and Research Press, 2010 Contents: This course is organized on the principle of step-by-step learning. The contents are mainly involved: interpreting news lead; TV news structure; interpreting hard news and soft news; interpreting breaking news; editing and selecting news; news objectivity and the standpoint. This course would last a term. From the first week to the fourth, the main lecture topics are on interpreting skills and training and interpreting news lead. From week 5 to 11, interpreting all types and styles of news would be introduced. The last four weeks would be about editing and selecting news in news interpreting. Practices: 1. Objectivity and stand 2. Interpreting lead 3. Interpreting hard news 4. Interpreting soft news 5. Interpreting breaking events 6. Selection and editing Assessment: Choose 3 paragraphs from 4-5 paragraphs of TV broadcasting news and do the oral-interpreting play-by-play. Grading: Class performance 40%, Final exam 60%. Syllabus for Linguistic Expression (1) Course Code:XW40271 Course Category:Specialized Module Course Class Hours:4 per week, 72 in total Course Credits:4 Prerequisites:Mandarin Pronunciation, Broadcasting Acoustics Objectives and Requirements: It would train students’ express techniques by subentries. Through preparing drafts, reappearance, capture object’s feeling, excavate the techniques of inner language and the external techniques training on pausing, connection, emphasizing, tone & rhythm. Students would turn the drafts into meaningful, purposeful, sentimental voiced language, which could deepen to audience’s ear and into audience’s heart. Textbook (s): Practical Broadcasting Textbook (The 2nd Column), Lu Jingchao, Communication University of China Press Reference: Broadcasting Creation Basics, Zhang Song, Communication University of China Press Contents: The first part would mainly include the inner techniques of language expression: the feelings of the objects, the inner language and the reappearance; while the second part involves the external techniques of language expression: stopping and connection, emphasize, tone & rhythm. It would unfold the teaching contents by broadcasting and reading in class, listening and checking on records, teacher’s demonstration, etc. Every part would take 5 courses. Assessment: Oral Examination Grading: Class performance 50% + final examination 50% Syllabus for Linguistic Expression (2) Course Code:XW40272 Course Category:Specialized Module Course Class Hours:4per week, 72 in total (including 36 hours of experiment and/or practice or learning through computer) Course Credits:4 Prerequisites: Mandarin Pronunciation, Broadcasting Acoustics, Broadcasting Creation Basics, Linguistic Expression Objectives and Requirements: It would train students’ express techniques by subentries. Through preparing drafts, reappearance, capture object’s feeling, excavate the techniques of inner language and the external techniques training on pausing, connection, emphasizing, tone & rhythm. Students would turn the drafts into meaningful, purposeful, sentimental voiced language, which could deepen to audience’s ear and into audience’s heart. Textbook (s): Practical Broadcasting Textbook (The 2nd Column), Lu Jingchao, Communication University of China Press Reference: Broadcasting Creation Basics, Zhang Song, Communication University of China Press Contents: On the basis of Linguistic expression (1), the course would upgrade student’s inner techniques through long draft training, the feelings of the objects, the inner language and the reappearance; and would deep into the techniques such as stopping and connection, emphasize, tone & rhythm. It would unfold the teaching contents by broadcasting and reading in class, listening and checking on records, teacher’s demonstration, etc. Assessment: Oral Examination Grading: Class performance 50% + final examination 50% Syllabus for Body & Performance Training Course Code:XW40350 Course Category:Specialized Module Course Class Hours:2 per week, 36 in total Course Credits:2 Objectives and Requirements: Figure is a person’s external body language. Keeping a straight shape and steady eyes is the fundamentals of the external judgments on public occasions. A person’s body language can be called paralanguage, body language. It is an external appearance of inner thoughts and inner feelings, and also a manifestation mode of inner culture and external training. Based on the original figure, this course aims at shaping appropriate physical appearance and building beautiful shapes through scientific training. Students would not only understand the message conveyed by the body structure, but also control the body better so that they can have a vigorous appearance to face the camera. 1. Through practice and theory teaching, students would know the basic knowledge and expressing techniques of the figure, would improve the extrinsic temperament so as to behave elegantly. 2. The course would let students comprehend every vocabulary meaning and express meaning of every posture, in order to enhance the express impact. Textbook (s): 1. Yang Bin, Outline of body training, Beijing Sport University Press, 2002,1, 2. Su Pengcheng, Film & Radio Performance Basic, Beijing Sport University Press, 2002,6 Reference: 1. Huang Kuanrou, Jiang Guiping, dance & aerobics, Higher Education Press,2001,6,the first edition. 2. Wang Zongjing, Combination of Figure, Chinese Language Press, 2000,6, the first edition Contents: Through basic mtions of dance training, the course would mold the students’ figure and modified them by natural and rhythmic motions accompanied with music. Through all kinds of motions training such as walk, run, jump, twist, balance and waves on all parts of the body, students’ body language could meet the need of all kinds of program. Through theory teaching and practices on the camera, students would comprehend the right posture and appearance and know how to control the body flexible and express emotion by basic training on body. Assessment: Role play in specific subjects Grading: attendance check 20%, class performance 30%, final thesis 50%. Syllabus for Multimedia Communication Application Course Code: XW40180 Course Category: Special Module Courses Class Hours: 2 hours per week, 36hours in total Course Credits: 2 Prerequisites: Introduction to computer technology Objectives and Requirements: The course focus on the technology of the various media in the digital age, It is a course combined theory and practice. This course will base on multimedia technology in the video, audio, animation, images and so on, to introduce the basic concepts, the basic principles and multimedia application . This course will make students learn more multimedia aesthetic and technology, especially in the network, using many multimedia application to produce multimedia work. Teaching Pattern: Lecture, Practice,Seminar, Direct Question and Response Textbook: 1.《Multimedia Application Technology》 Yang Kailan Tsinghua university press 2010 Reference: 《Multimedia Communication Systems: Techniques, Standards, and Networks》, by K. R. Rao , Zoran S. Bojkovic , Dragorad A. Milovanovic 《Introduction to Multimedia Communications: Applications, Middleware, Networking》 by Kamisetty Rao, Zoran Bojkovic and Dragorad Milovanovic Contents: 1. Multimedia technology survey; 2. Multimedia personal computer; 3. Multimedia extended equipment; 4. Multimedia aesthetic basis; 5. Multimedia data stored and uncompressed technology; 6. Image processing technology; 7. Multimedia creation tools. Assessment: Exercises+ Examination Grading: class performance 40%, final exam 60%. Syllabus for News broadcasting Course Code:XW40280 Course Category:Specialized Module Course Class Hours:2 per week, 36 in total Course Credits:2 Prerequisites: Mandarin Phonetics, Broadcasting Pronunciation Creative Basics, Broadcasting Acoustics, Linguistic Expression Objectives and Requirements: As the most difficult creation form among broadcasting & TV linguistic language, news broadcasting has a unique requirement on main body’s understanding, strain capacity and tractability. This course would begin with standard characteristics such as carefully and neatly, lucid and lively & freshness, together with careful teaching and training, to make students obtain the peaceful and steady broadcast voice and communicative characteristics such as clearly narrating and freshness. Textbook (s): Self-made materials. Reference: Broadcasting Pronunciation Creative Basics, Zhang Song, Communication University of China Press Contents: The course would cover the links such as the rigorous state behind the microphone, legerity and clearness in breathing and enunciating, the full and peaceful state of manner of speaking, the stable and steady speed of broadcasting, and grasp the unique standard and expressed characteristics of news broadcasting. It can be detailed the handle of the headline, the inner level of the main body, the attitude in the objective reporting, the attitude of emotion and control, the handling of numbers in news, the handling of professional, technical copies, handling of long sentences, handing of fast reading, the coordination of a series of news, etc. Each part covers 4 classes. Assessment: Oral Examination + Written Examination Grading: Class performance 50% + final examination 50% Syllabus for Artistic Works Programme Course Code:xw40290 Course Category:Specialized Module Course Class Hours: 2 per week, 36 in total, Course Credits:2 Prerequisites: Mandarin Phonetics, Broadcasting Acoustics, Theory of Broadcasting, Broadcasting Pronunciation Creative Basics, Linguistic Expression1, Linguistic Expression 2 Objectives and Requirements: Film Dubbing & Artistic Works Programme is an important specialized course in the Broadcasting & Hosting Art. It would introduce and explain how to recite, perform all kinds of dubbing and artistic works. It would explain all the creative elements of all kinds of artistic works, the characteristic of the style and performing techniques, so as to gain the ends such as polish the language, liberate body, change the rhythm, enrich imagination, inspire the passion, expand the creative area and upgrade the integral attainments of the students. Textbook (s): Textbook of Artistic Works Programme, Luo Li, Beijing University Press Reference: The art of film dubbing, Wang Mingjun, Yan Liang, Communication University of China Press Textbook of Advertising dubbing, Zeng Zhihua, Communication University of China Press Contents: The course would cover the reciting on poems, essays, fables, fairy tales, the performing of the fiction, film dubbing, advertising dubbing, special topic film explication. Every content would cover 5 classes. Assessment: Oral Examination Grading: class performance 50%, final exam 50%. Syllabus for TV Make-up Course Code:xw 40380 Course Category:Specialized Module Course Class Hours: 1 per week, 18 in total, Course Credits:1 Prerequisites:Specialized basic course Objectives and Requirements: This course would diverse and combine the TV make-up & daily make-up, make students familiarize the basic theretical knowledge of TV make-up through studying and training. Students would get to know the basic TV make-up techniques and learn the basic knowledge of color. Through the study of optics and clothing, students would meet the need of different types of program. Contents: This course would composed by 5 parts: Getting to know the skin types, be aware of the cosmetic tools, learning the basic make-up steps for news program, special bulletin, interview for outdoors or studio, stage and theater, and explain it combined with correspondent costume. Assessment: Be on show with the correspondent make-up. Grading: class attendance 20%, class performance 30%, final exam 50%.